Caveats on a process‐tracing measure and a remedy

Ulf Böckenholt, Linda S. Hynan

Research output: Contribution to journalArticle

61 Scopus citations

Abstract

In process‐tracing studies, a frequently used index describes whether information selection behavior is attribute — or alternativewise. The performance of this index is investigated under the assumption that subjects select information in a random fashion. The results show that the index may lead to inaccurate conclusions regarding the information‐acquisition strategy of a subject. In addition, a Monte Carlo study is conducted that examines the sensitivity of the index to strategy changes. An alternative index is derived and a latent‐class model is proposed for a parsimonious representation of individual differences in information acquisition.

Original languageEnglish (US)
Pages (from-to)103-117
Number of pages15
JournalJournal of Behavioral Decision Making
Volume7
Issue number2
DOIs
StatePublished - Jun 1994

Keywords

  • Information acquisition
  • Multi‐attribute decisions
  • Process tracing

ASJC Scopus subject areas

  • Decision Sciences(all)
  • Arts and Humanities (miscellaneous)
  • Applied Psychology
  • Sociology and Political Science
  • Strategy and Management

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